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Touting whole-body odor protection, aluminum-free Old Spice total body deodorant is available in deodorant spray, a water-based deodorant cream and deodorant stick.
October 12, 2024
By: Lianna Albrizio
Old Spice is bringing together Kay Adams, Flavor Flav and Spice Adams to reveal the secrets of staying fresh with the brand’s new Fiji Total Body Deodorant.
This past week on FanDuel, the trio honed in on a key play in a recent Detroit Lions-Arizona Cardinals tilt as David Montgomery finds himself tangled in a pile of defenders and teammates who are driven by Old Spice Total Body freshness.
“There’s nothing like the NFL pile. You can be laughing in mid-air or wrestling a bunch of massive human beings, but one thing’s for sure: you’re up close and personal and you can smell it all,” said David Montgomery, Detroit Lions Running Back. “Luckily, new Old Spice Fiji Total Body Deodorant keeps the pile fresh, so you won’t feel the need to sprint away as quickly! You can see why Old Spice has been a staple across the league’s 32 locker rooms for years.”
For the first time, Old Spice Total Body Deodorant is found across the league as an NFL Official Locker Room Product this season. Old Spice total body deodorant 24/7 delivers whole-body odor protection.
Aluminum-free Old Spice total body deodorant is available in three forms: a deodorant spray for touchless and broad body application; a water-based deodorant cream perfect for tight places; and the deodorant stick, which allows for easy application at areas where the skin rubs together.
The Up & Adams in-show commentary is part of Old Spice’s NFL playbook this season. The Greatest Smell in the NFL is also partnering with Detroit Lions’ stars Jared Goff and Frank Ragnow, New Orleans Saints star defender Cam Jordan and former NFL quarterback and sports commentator Mark Sanchez as the current roster of NFL talent working with the brand. Goff, Ragnow and Flavor Flav can be seen in “Fresher,” while Goff, Jordan and Sanchez appear in “Under the Pile.”
The new Old Spice Fiji Total Body Deodorant is available at major retailers nationwide in-stores and online for $12.99.
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